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Business Manager (Digital Marketing)
Job Title: Business Manager (Digital Marketing) for a Statutory Body
Company: Marketing
Location: Hong Kong
Description: - Plan, execute and track global search engine marketing (SEM) campaigns and plan budgets
- Provide expertise in e-commerce technical areas, specifically website analytics, campaign tagging, and SEM technology
- Monitor and review daily performance of the SEM campaigns according to KPIs and conduct evaluations
- Assist in other online and offline marketing activities of the team
Eligibility: Education
University graduate with 8 years of global online marketing exposure

Experience
Analytics, search marketing/technology, campaign tagging, Google Analytics and AdWords

Languages
Fluent in English and Chinese (both spoken and written)